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MSU战略传播:一位研究生的自述

发布时间:2017年12月24日 点击次数:


脸书帖子改变了我的人生

凯特林

作为一名90后,我一直对科技和通过互联网与人们联系很感兴趣。从AIM和Myspace到Twitter和Instagram,我沉浸在每个社交平台中,以一个生灵活现的在线人物与我的同龄人互动。


快进到我的研究生生活。我当时正在寻求一个变化,我想把自己的激情投入到社交媒体中,使其成为我的职业生涯。在获得政治学学士学位之后,我觉得需要一些帮助才能实现我的梦想。脸书的一个帖子改变了我的人生。


2016年9月,我在浏览Facebook,看到我的朋友分享的一个关于Valeta Wensloff的链接,后来我发现,她就是密歇根州立大学战略传播的“神仙教母”。


与Valeta见面前,我非常紧张,但在进入她绿蓝色的办公室之后,很快轻松下来。当时,战略传播硕士班还在初创阶段,她详细介绍了这个项目的方方面面。有社交媒体和数字设计课程,有战略思维课程,也有危机传播课程。这个硕士班的确令我心旷神怡,当天我就提交了申请,很快就被录取了。


转眼我已进入战略传播网络硕士班的第三学期了,我一直对这个项目称赞不已。到目前为止所修的课程,大大提高了我在各种数字平台上有效传播与交流的能力。


网络课程让新生开始有些胆怯,但是很快你会发现,全职学的确可以工作、学习两不误。授课的教授和业界专家全心关注每一位学员,为我们修好每门课可谓尽心尽力。


有人经常问我,网络课程是否缺乏面对面上课的互动。我觉得,参加这个项目的学员通过互联网比我们在课堂有着更多的联系。我们通过留言板和Facebook组群随时交流,在网络空间中完成小组作业。虽然我们的同学们来自东西海岸,但是总能及时解答每位同学的疑问。


参加这个项目以来,我扮演了一个新的传播角色。我知道,如果没有我在这个项目中获取的知识技能,我就不可能获得这个角色、也不可能扮演好这个角色。向前看,我很高兴看到还有很多东西可以学习,但是我也有些难过,因为我很快就要完成了这个使我终身受益的战略传播项目。


去年9月份见到的那份Facebook帖子给我的生活带来这么大变化,有多少人可以这么说呢?


写于2017年10月31日


How One Facebook Post Changed My Life


Kaitlin Nye


As a twenty-something born in the early 90s, I have always been interested in technology and connecting with people over the internet. From AIM and Myspace to Twitter and Instagram, I immersed myself in each platform, creating an online persona to interact with my peers.


Fast forward to my post-graduate life. I was looking for a change and I wanted to take my passion for social media and make it a career. However, with a bachelor’s degree in political science, I was going to need some help to make my dream a reality. Enter a life changing Facebook post.


In September 2016, I was skimming Facebook and a friend of mine posted a link to Valeta Wensloff, or as I would come to find out, the Strategic Communication Fairy Godmother.


I was nervous to meet with Valeta, but after stepping into her turquoise office, I immediately felt at home. The program was still in development, but she filled me in on what was offered. A course on social media and digital design, one on strategic thinking, another on how to communicate when faced with a crisis. I was hooked. I applied to the program that day, just hours after speaking with Valeta, and was accepted soon after.


I am now in my third semester of the Strategic Communication Online Master’s program and I have never stopped singing its praises. The course work I have taken thus far has drastically improved my ability to communicate effectively across digital platforms.


While intimidating at first, the online classes make working full- time with a full course load manageable. The professors and communication professionals who teach the courses are deeply invested in each of us and strive for our overall success.


I am often asked if I miss the connection of taking an in-person class, and to that I respond that I feel the participants in this program are more connected over the internet than we would be in a lecture hall. We connect over message boards and a Facebook group, completing group projects in cyberspace. We are spread out from coast to coast, but are always available to answer a fellow classmate’s question.


Since beginning this program, I have started in a new communications role, one that I know I wouldn’t have been hired for or been able to do without the knowledge I have gained in this program. Moving forward, I am excited to see what is in store, but I am also sad that I am rushing towards the end of a program that has helped me so much.


My life has changed thanks to a Facebook post I came across on that September day. How many people can say that?


October 31, 2017